In his socially engaged artistic practice, Johannes Büttner raises questions such as: What role does artistic labour perform in our society, and how does it compare to other forms of work? How are aesthetic experiences produced and consumed within capitalism in a neoliberal society? In what way is the ‘gig economy’ reshaping our ideas about productivity, value and growth? Büttner often collaborates with people from outside the art world, for example body builders, metal thieves, food delivery riders or bakers, to complicate the role of the audience and to consider our mutual desires, dreams, fears and prejudices, on both an individual and collective level. For his newly commissioned work, The Factory (2020), Büttner employs the digital working class in the collective development of a contemporary Gesamtkunstwerk.
“Slavery is back, the mouse click being the new whip […] nowhere is capitalism more dirty than in the lair of the web economy,” the newspaper wrote not too long ago. The flexible labour market and the rise of working via apps and digital platforms in many cases lead to the devious exploitation of a new, digital working class. The so-called gig economy is an economy in which temporary work is the norm and in which self-employed workers are temporarily hired. Gig workers often earn their income by combining many different activities. Permanent jobs make way for short-term ‘gigs’ and independent entrepreneurs replace permanent employees. This climate informs a labour market that will be less and less characterised by permanent employment or by sustained relationships with the same employer. This development has only been reinforced by the internet and by the emergence of apps, capital platforms (such as Airbnb and Marktplaats) and labour platforms (such as Uber, UpWork, Deliveroo, Mechanical Turk, Helpling, TaskRabbit and Fiverr). These platforms match supply and demand with low transaction costs. The growth of the gig economy leads to countless questions—there is a lot of uncertainty about its size alone. It also proves challenging to determine the legal position of gig workers.
In Wenn ich nicht here bin, bin ich auf’m Sonnendeck Büttner searches for ways in which the digital working class can regain power. Based on an American patent, in which a method for manipulating the nervous system by low-frequency electromagnetic fields from TVs and computer screens is discussed, his workers—almost unnoticeably—rebel against the status quo. Through the creation of a sci-fi narrative, co-authored with ‘workers’ from China, Indonesia, Nigeria and Tunisia, Büttner asks how labour power carries the potential for transformation in a context where the supply and demand of work is mediated by a digital platform. The result is a monumental sculptural installation in the bath house of the Justus van Effencomplex, that serves as an ode to the contemporary worker.
While industrial society was based on the direct relationship between capital and labour, the current socio-economic agenda is about networking and offering surplus value. Economic prosperity can now be reached without too much labour. With this shift, the risks for the working class have also shifted. In an industrial society, the risk of exploitation was avoided through the creation of trade unions. In a network society, as a worker one constantly feels the pressure to show one’s value. Wenn ich nicht here bin, bin ich auf’m Sonnendeck—if I’m not here, I’m on the sun deck—suggests to take a breather, to take a break from the computer, stop working and take a moment to recover and fantasise about a better future.